PrestaShop in the Chinese Market

September 10th, 2017 • Last updated on May 17th, 2018

Pilibaba and PrestaShop partner to open up the Chinese Market to E-Retailers outside of China.
New partnership provides e-retailers with the ability to enter one of the world’s largest ecommerce markets.

Paris – Ecommerce platforms Pilibaba and PrestaShop have joined forces to open the world’s second largest economy to foreign merchants, retailers, and businesses.


Pilibaba, a one stop ecommerce solution which specializes in delivering easy, fast, and free access to the Chinese market, have partnered with PrestaShop, the leading open source ecommerce platform, to provide online merchants from around the world with access to a pool of over 650 million Chinese e-shoppers.

With Pilibaba unifying payment, marketing, and logistics into a one-click solution, Chinese consumers will have direct access to foreign products, which were previously only available through grey market resellers.

Powered by China’s burgeoning middle class, demand for western brands, luxury goods, cosmetics, and health supplements continues to grow daily, with demand often outstripping supply.

Through Pilibaba and PrestaShop directly connecting buyers to sellers, Chinese consumers are not only provided with the most competitively priced products possible, but a truly safe global ecommerce environment.

Keen Sun, the founder and CEO of Pilibaba stated:

“Through the partnership of Pilibaba and PrestaShop, we are bridging the gap between East and West, enabling companies both large and small to sell their products directly to Chinese consumers. We are a truly one click solution which provides a complete payment, and logistics service. At Pilibaba we are proud to provide over 650 million e-shoppers in China with this service, and we look forward to working closely with PrestaShop.”

PrestaShop CEO, Corinne Lejbowicz added:

“There has never been a more exciting time to be in ecommerce. Companies like PrestaShop and Pilibaba are tackling the complexity of cross-border commerce so e-retailers of all sizes can reach hundreds of millions of Chinese shoppers. PrestaShop has years of experience helping merchants to sell goods and services internationally. We’re therefore delighted to partner with Pilibaba because we believe the Chinese market represents a very significant opportunity for all PrestaShop merchants.”

About Pilibaba

Established in 2014, Pilibaba is committed to providing “simple, safe, fast” solutions to connect global merchants with 1.3 billion Chinese consumers. Pilibaba supports 3 most used payment gateways (UnionPay, AliPay and WechatPay) of Chinese users and gives merchants the flexibility to convert CNY Payments into a range of currencies. Pilibaba’s direct delivery servers will do the shipping & order fulfillment for all orders to China. These services cover Europe, America and Asia.

For more information, please visit

About PrestaShop

PrestaShop was founded in 2007 with a mission to provide world-class ecommerce software through open source innovation. Today more than 250,000 ecommerce stores in 195 countries run on PrestaShop technology. The company provides software that enables users to have an online store at the lowest cost possible. PrestaShop is on the 2016 Inc. 5000 list of fastest-growing private companies in Europe. The company also received the CMS Critic Award for Best eCommerce Solution for the Enterprise. PrestaShop has offices in Europe and the US, and is funded by Serena Capital, XAnge Private Equity and Seventure Partners.

For more information, please visit

PrestaShop is an open source ecommerce solution powering online stores.
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Photos / Videos: Prestashop

PiliPay by Pilibaba
Simplifying eCommerce to China with existing websites. China major payment gateways: WechatPay, UnionPay, AliPay, Bank Cards.
Photos / Videos: PiliPay by Pilibaba


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